Beti Bachao, Beti Padhao is a personal campaign of the Government of India that aims to generate awareness and improve the efficiency of welfare services intended for girls. The scheme was launched with an initial funding of ₹100 crore. Wikipedia
Website: http://www.wcd.nic.in/bbbp-schemes
Launched: 22 January 2015; 3 years ago
Prime Minister(s): Narendra Modi
Ministry: A joint initiative of MoWCD, MoHFW and MoHRD